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Blue Garnet’s New Look & Feel

Ten years ago, Way-Ting and I started Blue Garnet almost as an experiment, to see if it really was possible to apply our skills and experience in strategy and management consulting to our passion for social impact, in a manner that was both impactful and sustainable. This year, now that the firm is ten, we thought it was appropriate for a company “birthday gift,” in the form of investments to refresh our messaging and branding, inside and out. Our messaging and materials conveyed more of a conservative look and feel during our first decade, but moving forward, we wanted to make sure we kept things simple while reflecting more of our unique personality...

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