Archive for

The Top 10 Ways to Do Good with Data

by: Leah Haynesworth and Sithu Thein Swe

The Top 10 Ways to Do Good with Data

Data Scientists: The Unlikely Storytellers

As a team of social impact geeks, we love hearing about new, effective ways to create social change. Consequently, we recently sent two of our team members, Sithu and Leah, to the Do Good Data Conference in Chicago. The Conference, which took place from April 28-29, 2016, brought together over 800 individuals to learn about the present and future of data usage in the social sector. The conference sessions encompassed a wide range of topics, from “Pay for Success: Funding programs that measurably change lives” to “Unlocking the ‘So What?’: Better Data to Advance the Social Mission of the Arts” to “Dashboards and Databases: How Google Can Help.”

After taking time to digest all of their learnings, here are Sithu and Leah’s top 10 takeaways from the conference:

  1. Share learnings from your work – both positive and negative – to support the social sector’s development.
  • The next steps for foundations are managing information as well as producing and sharing knowledge, according to Bradford Smith, President of the Foundation Center. While there are great resources for the social sector, such as IssueLab, foundations should discuss their learnings with their grantees and peers.
  1. Move beyond Excel.
  • Excel is an oft-used tool in organizations’ analytical toolkits. However, there are other solid options to collect, store, report, and analyze data, including Tableau, R, and Python.
  1. Much of project feasibility is the ability to evaluate the project.
  • When launching a pay for success program, some key elements to consider are: outcome, populations, the organization’s quarter by quarter expenses for the next six to seven years, and accessing data for evaluation. Key term: “evaluability.”
  1. Use data to drive narratives.
  • Understanding and clearly communicating data are crucial in creating impact. “Your next role in life as a data scientist is a data storyteller.” – Steve MacLaughlin, Director, Analytics, Blackbaud
  1. Data is only useful if it is relevant.
  • “Data analytics and visualization are great and much needed, but if your data are bad or incomplete, or your outcomes are inappropriate, then all you have are pretty graphs.” – Fluxx
  1. Data is not a panacea.
  1. Start with the ends in mind.
  • When using data, it is critical to clarify the problems on which to focus, determine the right questions to ask, and understand the aim in using the data. Otherwise, it’s far too easy to become overwhelmed by the data.
  1. Create mindshifts in how your organization talks about data and its purpose.
  • Creating a data-driven culture isn’t easy, but Erika Van Buren, Director of Learning & Evaluation at First Place for Youth, takes a great approach. She works with team members almost like clients by supporting them from the initial program development phase and collaborating with them throughout the process.
  1. Are you ready and willing to make the tough decisions needed to be a data-driven, impact-oriented organization?
  • During the conference’s first keynote session, a leader from a prominent foundation said: “In 20 years, I’ve never seen data change anything. It takes courageous leaders to make the changes.”
  1. “Data science is easy; the ethics of prediction is hard.” – Tom Schenk, Chief Data Officer, City of Chicago
  • As Stephen Goldsmith, Professor of Practice at Harvard Kennedy School, mentioned, there are soft biases in all of our decisions. With data algorithms, however, we can make the biases explicit, transparent, and open for public feedback and iteration.

The conference sessions revealed the vast implications for data use in the social sector. Judging by the continual growth of the conference, the social sector as a whole is aware of the importance of data. What does this mean for your organization? How do you use data to inform your work and further your impact?

Does your (legal) form follow function?

by: Way-Ting Chen (with Giselle Timmerman and Taylor Chamberlin)

Deciding on the right legal structure for your social purpose organization or social enterprise can be a taxing process (pun intended), with many trade-offs to consider. Figuring out the differences between a Low-Profit LLC, Social Purpose Corporation, Benefit LLC, or traditional exempt organization is difficult enough to untangle, much less being certain of making the right choice for what your organization needs.

When considering legal structure decisions, start with the end in mind

Before deciding on a legal structure, consider your ultimate “ends”: your impact.

We’d like to help make this decision a little less tangled and a little better informed for you, and the first step is to answer the question, “legal structure for what?” Remember that in the world of social impact, your legal structure is just another means to achieving your ultimate ends: your impact. Simply put, your “ends” is your long-term organizational strategy, or intended ultimate impact. With the end in mind, you will have clarity about which legal status will help you to achieve your intended impact.

Let’s look at two client examples to put this approach into practice.

A supportive housing organization and a start-up apparel company both want to increase their financial sustainability while also growing their services. The supportive housing organization (let’s call it “Safe Haven”) is presented with the opportunity to develop a real-estate property adjacent to its building. The apparel company (we’ll call it “Sustainawrap”) is presented with the opportunity to create and sell products. How does each organization move forward with assessing the merits of these opportunities and their legal implications?

Safe Haven weighed the pros and cons of leasing market rate rental units or providing permanent supportive housing for homeless individuals. Their discussions landed on a critical question: Real-estate property for what end? They needed to define their intended ultimate impact in order to get clear and unified on what purpose the real estate property needed to serve. Ultimately, they realized they did not need a “cash cow” to generate unrestricted cash flow, so they committed to using this real estate for permanent supportive housing (using a hybrid legal model to minimize legal liability) to directly further their mission.

Safe Haven’s impact statement provided strategic direction: By 2023, North County homeless population will be reduced by 50%.

Sustainawrap weighed the pros and cons of launching a social enterprise to sell baby products. They struggled at first with defining how the social enterprise would contribute to their overall organizational strategy. After agreeing that their “ends” must be women’s self-sufficiency, they used their impact statement to help filter and guide decision-making.

Sustainawrap impact statement: By 2025, 100 homeless women living below the poverty line in LA County will be on the path to financial self-sufficiency. The means to their ends became creating jobs and selling unique baby products, so that impoverished women were employed. With this strategic goal in mind, business planning for their social enterprise was much easier, and they decided that a for-profit legal structure provided the simplicity and flexibility needed to achieve their ends. 

Organizations with similar mission statements may have very different impact statements. But, with clarity on their long-term strategic direction, the legal structure decision (along with many other critical choices) becomes simpler.

Finally, the expectations and perceptions we have of various legal structures is evolving. Based on the most recent Edelman trust barometer report, a full 80% of people agree that business must play a role in addressing societal issues.

"Scrooge McDuck"

A “for-profit” legal structure doesn’t make you a Scrooge McDuck

A for-profit structure doesn’t make you a Scrooge McDuck, just as a nonprofit status doesn’t put a halo over your head.  So, setting aside any expectations or stereotypes, make the hard decisions to figure out your intended impact and strategy, then make the legal structure decision that follows.

Click here for our briefing on what an impact thinking mindset is, and here for how you can become a better ‘impact do-er’. For further help with your social enterprise’s legal structure, check out Sustainable Law Group, and the webinar series we presented together with the Society for Nonprofits.